A Brief History of Trauma: From Wounds and Wars to a Word That Shapes How We Heal
From battlefield shell shock to TikTok hashtags, trauma has travelled far. I trace its evolution - and why our future understanding must be precise.
Latest
30-Day Marketing Challenge for Therapists: Small Daily Actions to Grow Your Practice Without Overwhelm
Build visibility, confidence, and connection in just 30 days. Each bite-sized action takes 5-20 minutes, helping therapists grow their practice with ease, authenticity, and no burnout.
Finding Clients as a Therapist: My 5-Step Playbook That Actually Works
Discover the 5-step playbook I use to find clients: content, partnerships, community, tracking - and the surprising strategy most therapists avoid. Practical, honest, and tested in real practice.
Private Diagnoses, Public Consequences: How the UK's ADHD & Autism Assessment Market Profits From Loopholes and Leaves Patients in Limbo
In the UK, private ADHD and autism diagnoses are booming. But critics warn of inadequate assessments, profit-driven practices, and NHS fallout. Who's protecting patients?
Defining Success in Your Therapy Business: A Framework for Revenue, Impact & Lifestyle
Success in private practice isn't just about a full diary. Learn how to define success on your own terms using a three-lens framework - revenue, impact, and lifestyle - and build a business that feels both sustainable and fulfilling.
The Scroll Trap: How Infinite Feeds Hijack Your Brain Like a Slot Machine
Picture this: your thumb swipes down, the screen bounces, and-like magic-something new appears. Maybe it's a meme. Maybe it's breaking news. Maybe it's a stranger's face you'll never see again. Each swipe is a gamble. Each refresh a spin of
Why Are So Many Therapists Quitting? Inside the Crisis of Burnout, Compassion Fatigue, and the Mental Health Workforce Exodus
The mental health field is facing a quiet crisis: therapists are burning out and leaving in record numbers. This article explores why-and what's at stake if they don't stay.
Filter & Facade: How Social Media's Pursuit of Perfection Is Breaking Gen Z's Mental Health
Filters and curated feeds promise perfection but deliver anxiety, body dysmorphia, and burnout. Discover how dark psychology fuels Gen Z's comparison trap-and how to resist it.
10 Ethical Ways Therapists Can Get More Google Reviews
Therapists often struggle with asking clients for reviews. Here are 10 practical, ethical ways to invite more Google reviews-without pressure or sales tactics. Learn when to ask, how to keep it HIPAA-safe, and why reviews matter for growing your practice.
Why Leaders Sign Harmful Laws: The Dark Psychology Behind Policy Cruelty
If you've ever wondered how politicians can knowingly sign laws that will hurt others, this video explores the psychology behind policy cruelty.
The Algorithm’s Whisper: How Your Feed Rewrites Reality
From TikTok to Netflix to Amazon, recommendation engines quietly script what Gen Z sees, thinks, and buys-amplifying confirmation bias, exploiting variable rewards, and nudging us into echo chambers while calling it "personalization."
Dark Triad Explained: Narcissism, Machiavellianism, Psychopathy
The Dark Triad-narcissism, Machiavellianism, psychopathy-explains how charm, manipulation, and coldness intertwine. Learn the traits, the dangers, and how to recognize the three faces of exploitation.
The Practice: Therapist Marketing, Demystified
Directories for Therapists in 2025: Where to Be, Where Not To Be (And How to Win at Them)
Not all therapy directories are created equal. In this guide, I break down the best international directories for therapists in 2025, how to master them, the secrets to standing out, and how to use analytics to turn listings into real clients.
The Practice: Therapist Marketing, Demystified
Therapy Website Audit Checklist: Make Sure Your Site Is Client-Friendly, Mobile-Ready, and Optimised for Local Search
Use this printable audit checklist to see if your site is client-friendly, mobile-ready, trustworthy, and optimised for local search. Small tweaks today can bring more clients tomorrow.
News
Therapy's Black Market: Inside the Coachfluencers Selling Unlicensed Healing on TikTok and Instagram
Unlicensed "trauma coaches" are turning TikTok and Instagram into therapy's grey zone-selling healing where systems fail. We map the risks, the rules, and the rise of coachfluencers.
Dark Psychology
The Billionaire's Blind Spot: Why Power Turns Cold
When billionaires make choices, millions suffer. Behind the boardroom doors lies a dark psychology-low empathy, narcissistic entitlement, and rationalizations that turn human lives into numbers on a spreadsheet.
The Practice: Therapist Marketing, Demystified
Therapy Ads: Budget, Metrics, and Lessons from My First Campaign
Thinking of running ads for your therapy practice? Here's what I learned about budgets, metrics, and mistakes from my first campaigns. A practical, honest guide to using paid ads without wasting money - or losing your confidence.
Dark Psychology
The Psychology Behind War Crimes: Why Soldiers Follow Orders, Dehumanize Enemies, and Commit Atrocities Against Their Conscience
Explore the dark psychological forces-obedience, deindividuation, moral disengagement, groupthink, and in‑group bias-that enable ordinary soldiers to commit atrocities. A deeply human investigation grounded in science and history.
Podcast
Podcast: Divinity.exe The Rise of AI Religion
The rise of AI religion is no longer sci-fi. From robot priests to digital deities, we explore why people are worshipping machines-and what it means when faith, power, and code collide.
The Practice: Therapist Marketing, Demystified
35 Ways to Market Your Therapy Practice Without Social Media
Discover 35 therapist-friendly marketing tactics that don't rely on social media. From community events to local SEO, learn proven ways to grow your practice, build trust, and connect with clients in meaningful, offline ways.
Dark Psychology
Dark Psychology in Politics: Why Leaders Sign Harmful Laws-Machiavellian Calculus, Moral Distance, and the Slippery Slope of Incremental Harm
Why do leaders advance policies that hurt people? We unpack the dark psychology of power-Machiavellianism, moral distancing, incremental harm, just-world beliefs, and group polarization-using real case studies and research.
News
The Rise of AI Religion
Discover how AI is reshaping faith-from worship of digital deities to robot monks and algorithmic confessionals. A powerful look at the rise of machine-powered spirituality and what it means for the future of belief and the human soul.
Dark Psychology
The Dark Psychology of Manipulation: How Hidden Tactics Control Relationships, Work, and Society
Dark psychology reveals how everyday tactics-gaslighting, love bombing, digital manipulation-quietly control our relationships, work, and politics. Learn to spot the signs and protect yourself.
Podcast
Podcast: Therapy for Sale: How AI Is Monetising Your Deepest Secrets 🤫
In this episode, we pull back the curtain on the hidden economy of AI therapy-where your midnight confessions are scraped, anonymised, and fed into machines that sell the illusion of empathy.